Following the engagement around the #Ad to Revenue session at Meet the Media, it was clear that questions around compliance extend beyond tax. Advertising standards and correct disclosure form an equally important part of operating professionally as a creator.
A key takeaway from the ASAI presentation was that transparency must be clear and upfront. Whether a collaboration is paid, gifted or affiliate-based, audiences should be able to immediately recognise commercial content.
As the industry continues to mature, understanding both tax and advertising obligations is essential. Clear labelling, accurate reporting and early guidance where needed help creators build sustainable and trusted content businesses.
For those who were unable to attend, the full talk is available below.